Maurizio and Stefano D'Alessandro

Rabona Corporation was founded by Maurizio and Stefano D'Alessandro, drawing on their extensive experience in the telecommunications sector. Based in New York, USA, it is the first Italian-owned mobile phone company in the United States. Rabona Corporation is authorized by the Federal Communications Commission (FCC) to provide mobile phone services across the entire country. 

The D' Alessandro brothers in Italy, in addition to owning a telecommunications company, a private radio station, and being active in the publishing sector, are also the owners of "Ternana Calcio," a historic and prestigious professional football club founded in 1925 and based in the city of Terni. In 2025, the year marking the club's centenary, the construction of a new stadium was officially announced.

MISSION

With the Rabona brand, our goal is to make everyday life simpler and more enjoyable by offering a unique experience through innovative, high-quality products and services. Our passion for sports, experienced daily through communication, connects individuals with the joys of collective experiences.

THE ORIGIN OF THE NAME RABONA

The RABONA®, from which the brand takes its name and logo, refers to a move in football where the ball is struck by swinging the kicking foot behind the standing foot (crossing over it). This results in a sharp strike to the base of the ball, producing a cross or a soft, lofted shot. The technique, awkward and unnatural, poses significant challenges in balance and coordination. Yet, it remains one of the most spectacular "finesse" moves, often associated with exceptional players.

ADVANTAGES OF THE MOVE

One practical reason why a player might choose to strike the ball with a rabona is to use their natural foot; for example, a left-footed player might use it to make a cross while on the right wing, and vice versa. The rabona can also be used when dribbling or another move to bypass a defender is difficult, especially when there are multiple opponents pressing. Another reason a player might perform a rabona is to confuse and surprise a defender with a move that's hard to predict. Lastly, a rabona can simply be used to execute a spectacular play, showcasing technical skills. However, since it requires significant strength and balance—and is easy to get wrong, even for exceptional players—it is not used very frequently, especially in tactical leagues like the Italian one.

The term RABONA does not undergo translation and remains the same in any language it is pronounced.